Vendor: Salesforce
Certifications: Marketing Cloud Consultant
Exam Name: Salesforce Certified Marketing Cloud Consultant
Exam Code: MARKETING-CLOUD-CONSULTANT
Total Questions: 316 Q&As
Last Updated: Apr 17, 2024
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MARKETING-CLOUD-CONSULTANT Q&A's Detail
Exam Code: | MARKETING-CLOUD-CONSULTANT |
Total Questions: | 316 |
CertBus Has the Latest MARKETING-CLOUD-CONSULTANT Exam Dumps in Both PDF and VCE Format
MARKETING-CLOUD-CONSULTANT Online Practice Questions and Answers
Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf
of the subscriber's account representative without segmenting the audience by sales representative.
How should this distributor-specific sender profile be configured in the Marketing Cloud?
Choose 2 answers
A. Pick "Choose from list," selecting the from name and from email values from the list of account users.
B. Utilize data extension AMPScript lookups to dynamically populate the from name and from email values.
C. Match the external keys of the sender profile and data extension containing account representative details.
D. Populate substitution strings in the sender profile for the profile attributes containing from name and from email values.
A bank wants to send out a series of emails to new customers that open a checking or savings account. The emails will be used to educate and inform customers regarding their current account and other bank offerings
1.
Data for the campaign will be in two data extensions: Customer and New Accounts
2.
The Customer data extension is currently used for multiple campaigns and is updated at 1:00 a.m.
3.
The New Accounts data is encrypted and will be placed on the FTP at 10:00 p.m.
Which automated workflow meets the customer's requirements?
A. A scheduled automation that starts at 2:00 a.m. that executes Data Extract Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
B. A triggered automation that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
C. A scheduled automation that starts at 2:00 a.m. that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
D. A scheduled automation that starts at 12:00 a.m. and executes a File Transfer Activity, Import Activity, Query Activities, Wait Activity, and Send Email Activity.
A subscriber asked to be removed from a customer's email list multiple times by replying directly to the customer's marketing message, but continues to receive emails.
Which steps will solve how replies are managed by the application?
Choose 3 answers
A. Confirm that Reply Mail Management (RMM) is configured for the customer's account.
B. Confirm that the RMM setting 'Unsubscribe Manual Requests' is set to YES.
C. Confirm that the RMM setting 'Delete auto-replies and out-of-office replies' is set to NO.
D. Confirm that an email address was provided as the Routing Address for Remaining Replies.
E. Confirm that the subscriber's request contained one of the standard terms that qualify for automatic unsubscribe.
Which statement is correct regarding tracking aliases? Choose 2 answers
A. Tracking aliases are found in Tracking and some standard reports.
B. Tracking aliases are associated with a URL in HTML as: tag="alias text".
C. Tracking aliases can differentiate click activity in an email to the same URL.
D. Tracking aliases are primarily relevant when used with email conversion tracking.
Northern Trail Outfitters sends a monthly loyalty balance email to inform members of their current points
balance. Emails are segmented based on loyalty status, and no segment should contain more than 2500
contacts for any send.
What should be used to prevent emails from being sent if they exceed 2500 contacts?
A. Query Activity
B. Script Activity
C. Stop Activity
D. Verification Activity
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Salesforce MARKETING-CLOUD-CONSULTANT exam official information: Candidates should be able to set up and implement the tools in Salesforce Marketing Cloud effectively, providing solutions to execute both tactical and strategic email campaigns.