M2090-626 Online Practice Questions and Answers

From a high level, which three IBM Business Analytics brands had their functionality combined in order to create the Forward Looking Analytic Architect license?

A. IBM Cognos Business Intelligence. IBM SPSS and IBM Kenexa

B. IBM Cognos Business Intelligence, IBM SPSS and IBM Cognos Incentive Compensation Management

C. IBM Cognos Business Intelligence. IBM Cognos Incentive Compensation Management and IBM Algorithmics

D. IBM Cognos Business Intelligence. IBM SPSS and IBM TM1

A client has many data sources and a heavy reliance on internal spreadsheets. They are seeking a new business intelligence solution which will address their issues. Which response is correct about IBM Cognos Business Intelligence?

A. It was designed to work with the business user, without a heavy reliance on IT.

B. All data used by can be accessed via mobile devices via Windows. iOS and Android.

C. It only addresses customer's visualization needs.

D. It is limited when it tries to access information from multiple applications and pulls it together into a single platform.

When would you position IBM Cognos Cloud?

A. When a company does not have the internal resources needed to upgrade and provide patches and bundles.

B. When a company needs a quick visualization tool before they are ready for IBM Cognos Enterprise.

C. When a company is headquartered overseas and wants to perform reporting enterprise- wide.

D. When a company is midmarket; IBM Cognos Cloud does not scale to enterprise accounts.

An IBM Cognos Business Intelligence prospect is leaning towards Tableau because of its strong data visualization capabilities. Which IBM Cognos Business Intelligence capability directly competes with Tableau's data visualization?

A. IBM Cognos RAVE charting

B. IBM Cognos Report Studio

C. IBM Cognos Workspace Advanced

D. IBM Cognos Analysis For Microsoft Excel (CAFE)

The COO of a midmarket financial services firm has a $50,000 budget and would like to provide their financial advisors with reporting and dashboards. She feels that with IBM Cognos Express she can start small, and grow her footprint over time. Her plans are to implement 40 seats of IBM Cognos Express Business Intelligence, and then grow that user footprint to 150 by next year.

What should the seller tell the prospective customer?

A. The IBM Cognos Express user count maximum is 100 and not a long term solution.

B. We cannot discount the 40 seats of IBM Cognos Express to fit into her budget.

C. Agree that her first 100 users should be Express; when she's ready for the next 50, they'll be Cognos Enterprise OR agree that her first 100 users should be Express; when the growth is over 100 users they can upgrade to Cognos Enterprise.

D. Dashboarding is not included in IBM Cognos Express.

A financial services organization has large amounts of data including data on their customers. They are currently using Microsoft Excel and running reports manually. They typically take anywhere from a few hours to two weeks to run. These reports are then reviewed by the executive team. Additionally, certain parts of some of the report are personalized for different division leads.

Why would this company be a candidate for IBM Cognos Business Intelligence?

A. The organization is a financial services organization running individual reports.

B. The CEO and CIO are reviewing these reports, which are personalized.

C. A number of people outside of the executive team including Human Resources and Sales and Operations, use the standardized reports.

D. The organization has large amounts of data, reports take a long time to run. used by executives and personalized for individuals.

Which IBM product includes IBM Cognos Business Intelligence for self-service reporting?

A. IBM Cast Iron

B. IBM Endpoint Manager

C. IBM Rational ClearQuest

D. IBM Sterling Order Management

An existing IBM Cognos Business Intelligence customer is complaining that their users are unhappy because their reports take too long to process. After further investigation, it is determined that some reports are in fact taking over 10 minutes to generate, while the same reports previously would run in under 30 seconds. What is the next best action with this customer?

A. Recommend they upgrade to the latest version of IBM Cognos Business Intelligence.

B. Suggest the customer call IBM Support.

C. Recommend conducting a Business Intelligence Health Check.

D. Suggest the customer schedule the reports be run in off peak hours.

What are the characteristics of a qualified opportunity?

A. Budget, Authority, Need and Time Frame

B. Budget, Functionality. Need and Time Frame

C. Scalability. Scope, Size and Services

D. People, Process. Pricing, Palatability

In 2014 new user roles were added to IBM Cognos Business Intelligence. Identify the new roles.

A. Professional Author, Advanced Business Author, Enhanced Consumer. Administrator. Remote Recipient

B. Analytic Administrator, Analytic Author, Analytic User. Analytic Contributor. Forward Looking Analytics Architect

C. Analytic Administrator. Information Distribution. Analytic Explorer, Analytic User. Forward Looking Analytics Architect

D. Analytic Enterprise User, Analytic Performance Management User, Analytic Contributor, Forward Looking Analytics Architect. Analytic Enhanced Consumer

During an initial discovery call with an existing customer, they mention they are standardized on SAP across their organization. They are looking for a business intelligence reporting platform, and will likely default to Business Objects, because it is already "built in". Which is the next right step for the sales professional to take in this scenario?

A. Mark the opportunity as closed; the chance of winning the business is very low in this type of situation.

B. Share a SAP/IBM Cognos case study and discuss the integration options between the two products.

C. Direct the conversation to focus on IBM's predictive capabilities as this is a weakness of SAP.

D. Develop customer interest by introducing them to IBM's partnerships with Twitter and Apple.

Which application can connect with IBM Cognos Business Intelligence?

A. IBM Cognos can connect to any data source.

B. IBM Cognos can only connect to its native connections, such as DB2

C. IBM Cognos can connect to SAP.

D. IBM Cognos can connect to Oracle.

A typical reason organizations look to IBM Cognos Business Intelligence is:

A. The end user is using Business Objects to manually create reports.

B. It is a small, organized company with no enterprise resource planning (ERP).

C. One-to-many reports flow from the enterprise to business users.

D. Their enterprise resource planning (ERP) system currently provides standardized reporting.

While conducting prospecting activities, a sales representative is speaking to a chief customer officer at a software company about IBM Cognos Business Intelligence. Which question would be effective in uncovering business problems that IBM Cognos Business Intelligence could solve?

A. How does Accounting currently run reports?

B. Where is the data coming from and how do you report against it?

C. What business decisions are made on "intuition" or "gut feel" instead of data-driven analytics?

D. Who on your team uses reports and what information is important to them?

Which is an example of a post-sale best practice when it comes to continued development of the customer relationship?

A. Before beginning the implementation, ask the customer to introduce you to other business units that would be interested in the product.

B. Provide the customer's contact information to other colleagues to allow them to prospect into the account.

C. Offer quarterly or annual Business Intelligence Health Check.

D. Begin focusing on other client opportunities and use this deal as a customer reference.