CUSTOMER-DATA-PLATFORM Online Practice Questions and Answers

When using the Cloud Storage data stream ingestion where does Salesforce CDP ingest from?

A. Customer provided S3 bucket

B. Salesforce provided S3 bucket

C. Salesforce Information Model

D. Any external cloud storage with a restful API

Which datatype is not supported in Salesforce CDP?

A. Date

B. Boolean

C. Text

D. Number

How is Restriction of Processing request handled in segmentation?

A. Restricts data processing on all entities

B. Restricts data processing while saving the segment

C. Restricts data processing for individual and unified individual profile

D. Restricts data processing during activation

In addition to the unified individual object, what other object does salesforce CDP automatically create and manage during the identity resolution process?

A. Unified product catalog objects

B. Unified contact point objects

C. Unified order objects

D. Unified lead objects

What is customizable in Salesforce CDP canonical model?

A. Objects

B. Objects and Fields

C. Fields

D. Objects, Fields and relationships

What is the relationship between Individual and Contact Point Objects?

A. 1:1

B. 1: Many

C. Many: Many

D. None of the above

A retail customer wants to bring customer data from different source and wants to take advantages of identity resolution so that it can be used in segmentation which object should be used for activation member?

A. Subscriber

B. Unified Individual

C. Contact

D. Individual

What modeling format describe the Individual and Contact Point objects?

A. Jagged

B. Normalized

C. Compress

D. De-Normalized

Which authentication type is supported for Cloud File storage activation target?

A. Using private key certificate

B. Using encrypted username and password

C. Using access and secret keys

D. Using JWT token

Salesforce CDP supports these content file formats?

A. .txt

B. .csv

C. .tsv

D. .json

Which two Interaction Studio features are updated with activation from Salesforce CDP?

A. Event Data

B. Segments

C. Promotions

D. Profile Attributes

Which data bundle sources are available out of the box to create Data Streams from Marketing Cloud?

A. Email only

B. Email and MobileConnect

C. Email, MobileConnect and MobilePush

D. Email, MobileConnect, MobilePush and GroupConnect

What type of data is collected by a company or entity that does not have a direct relationship with the visitor and customer?

A. Partner Data

B. First Party Data

C. Third Party Data

D. Second Party Data

Which data model defines the complete set of experiences that customers go through when interacting with a company?

A. Party Data Model

B. Journey Data Model

C. Engagement Data Model

D. Case Data Model

Where is value suggestion for attributes in segmentation enabled?

A. Data Stream Setup

B. Data Modeling

C. Data Mapping

D. Segment Setup