CRT-160 Online Practice Questions and Answers

What does scoring measure?

A. Personal information about a prospect

B. Time spent on website by a prospect

C. Activities performed by a prospect

D. Time spent on a website by a prospect and explicit information about the prospect

Pardot can track visitors interactions and activities, even when they're pre-conversion, with:

A. Snippets

B. Elves

C. Tracking cookies

D. Email addresses

Your company has a field in Salesforce that captures product preferences, and you'd like to use that information in Pardot. You should:

A. Create a custom field in Pardot and map it to the corresponding field in Salesforce.

B. Export the field information from Salesforce and import it into Pardot.

C. Select a default field in Pardot to map to the desired field in Salesforce.

D. Manually update prospect records to reflect their product preferences.

Which two actions can be used to change a prospect's Pardot campaign? (Choose two answers.)

A. Create an automation rule to change Pardot campaign for prospects meeting certain criteria.

B. Add the prospect to a static list.

C. Create a segmentation rule to change the Pardot campaign for prospects meeting certain criteria.

D. Manually change the prospect's Pardot campaign when editing the prospect record.

Prospects have what kind of relationship with Pardot campaigns?

A. One to One

B. One to Many

C. Many to One

D. Many to Many

Why would you create a custom layout template for a landing page?

A. You need to use the drag-and-drop builder to style your landing page.

B. You have pre-existing HTML you want to use to style your landing page.

C. You need the custom layout template to be able to track landing page views.

D. The custom layout template contains the landing page's copyright information and must be included.

What types of assets cannot be undeleted once they are moved into the recycling bin?

A. Landing pages

B. Email templates

C. Content files

D. Lists

An administrator notices that recent emails had extremely low delivery rates and suspects that their DNS entries have changed.

Where would the Admin investigate this suspicion?

A. Account Settings

B. System Email-sending

C. Domain Management

D. Usage and Limits

Pardot Support needs access to your account to help you troubleshoot an issue. How do you grant them access?

A. By selecting 'Grant Account Access' under Support on the admin overview page.

B. By hovering over the person icon and selecting 'Grant Account Access'.

C. Under Settings > 'Grant Account Access'

D. You don't have to grant access

What visitor views are available on the Visitor's table?

A. Deleted Visitors

B. All Visitors

C. Identified Visitors

D. Active Visitors

What type of fields are not supported by the Pardot sync?

A. Record Type fields

B. Formula fields

C. Number fields

D. Geolocation fields

E. Text Area (rich) fields

Which three user security limits control the maximum number of prospects a user can target? Choose 3 answers

A. Number of records the user can import at a time

B. Number of notifications the user can receive at a time

C. Number of prospects the user can own at a time

D. Number of prospects the user can export at a time

E. Number of prospects the user can email at a time

What is an ideal Click-Through Rate (CTR)?

A. 1%

B. more than 5%

C. more than 2%

D. less than 1%

Where can you send engage emails from? Select all the apply:

A. Pardot

B. Salesforce

C. Outlook

D. Yahoo Mail

E. Gmail

A marketer notices an odd field value on a prospect record and wants to investigate.

What should the first course of action be?

A. Review the recent form submissions to see if the prospect updated their information

B. Go to the prospect record and click on the Audits tab to see all changes made to the prospect record.

C. Go to the prospect record and click on the field value in question to see what caused the change

D. Look up the prospect's assigned user and call them to see if they made the change